Nekoosa, Wisconsin Demographics & Population 2026
During the 2020–2024 ACS period, Nekoosa, Wisconsin had a total population of 2,420, the 253rd largest city in Wisconsin, with a median household income of $46,458, which is 40% lower than the state average. The poverty rate is 16.6%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Household income is 40% below the state average, indicating significant economic challenges.
Nekoosa Quick Facts
How Nekoosa Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 2,439 | 2,420 | -0.8% |
| Median household income | $43,026 | $46,458 | +8.0% |
| Median home value | $112,900 | $116,900 | +3.5% |
How Nekoosa Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 37 | National average: 61
Education
Educational Attainment (Adults 25+)
Nekoosa Rankings in Wisconsin
Explore Wisconsin Rankings
Other Cities in Wood County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Wisconsin Rapids | 18,722 | $55,253 | 14.8% | $131,900 |
| Lake Wazeecha | 2,850 | $93,346 | 11.5% | $218,800 |
| Port Edwards | 1,881 | $75,598 | 12.6% | $158,600 |
| Auburndale | 837 | $83,133 | 9.6% | $212,700 |
| Pittsville | 823 | $62,162 | 10.2% | $125,000 |
| Biron | 822 | $66,250 | 11.5% | $154,400 |
| Hewitt | 775 | $92,109 | 2.3% | $260,100 |
| Vesper | 496 | $61,149 | 8.0% | $120,700 |
| Rudolph | 466 | $59,375 | 14.6% | $180,900 |
| Milladore | 419 | $89,107 | 10.5% | $158,500 |
Cities Similar to Nekoosa
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Hayward | 2,555 | $45,665 | $184,700 | 21.2% | 22.1% |
| Spooner | 2,278 | $44,737 | $165,500 | 22.9% | 21.6% |
| Cumberland | 2,282 | $49,479 | $181,100 | 31.3% | 37.1% |
| Darlington | 2,409 | $56,641 | $155,100 | 25.4% | 22.1% |
| Park Falls | 2,318 | $54,643 | $84,800 | 14.9% | 21.9% |
Population Overview
Nekoosa is a small community located in Wisconsin, within Wood County. The total population is 2,420. It ranks as the 253rd most populous out of 808 Census-designated places in Wisconsin.
Age Demographics
The median age in Nekoosa is 43.1 years. This is 7% higher than the state median of 40.2 years. 13.8% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.
Economy, Income & Housing
The median household income in Nekoosa is $46,458. This is 40% lower than the state median of $77,485. It is also 42% lower than the national median of $80,734. The poverty rate stands at 16.6%. This is 57% higher than the state poverty rate of 10.5%. The unemployment rate is 5.2%. This is 60% higher than the state rate of 3.3%. The median home value is $116,900. Housing costs are 56% lower than the state median of $266,500. With a home-value-to-income ratio of just 2.5x, Nekoosa is one of the most affordable housing markets in the area. 63.6% of occupied housing units are owner-occupied. This homeownership rate is 6% lower than the state average of 67.8%.
Race & Ethnicity
The largest racial or ethnic group in Nekoosa is White (non-Hispanic), making up 83.8% of the population. Asian residents account for 7.1%. The Black or African American population (0.7%) is well below the state average of 5.9%. The Hispanic or Latino population (3.3%) is well below the state average of 8.0%. The Asian population is significantly higher than the state average (7.1% vs 2.9%).
Education
10.0% of residents aged 25 and older hold a bachelor's degree or higher. This is 70% lower than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 83.9%.
Data Sources & Methodology
All demographic data for Nekoosa, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Nekoosa, Wisconsin?
Nekoosa, Wisconsin has a population of 2,420 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Nekoosa, WI?
The median household income in Nekoosa is $46,458, which is 42% lower than the national median of $80,734.
What is the poverty rate in Nekoosa, WI?
The poverty rate in Nekoosa is 16.6%. This means approximately 396 residents live below the federal poverty line.
What is the racial makeup of Nekoosa, Wisconsin?
Nekoosa's population is 83.8% White, 0.7% Black, 3.3% Hispanic/Latino, and 7.1% Asian.
What is the median home value in Nekoosa, WI?
The median home value in Nekoosa is $116,900. The home-value-to-income ratio is 2.5x.
How educated is Nekoosa, Wisconsin?
10.0% of adults (25+) in Nekoosa hold a bachelor's degree or higher, and 2.9% hold a graduate or professional degree.