New Richmond, Wisconsin Demographics & Population 2026
During the 2020–2024 ACS period, New Richmond, Wisconsin had a total population of 10,539, the 94th largest city in Wisconsin, with a median household income of $88,157, which is 14% higher than the state average. The poverty rate is 10.5%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
New Richmond Quick Facts
How New Richmond Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 10,334 | 10,539 | +2.0% |
| Median household income | $87,500 | $88,157 | +0.8% |
| Median home value | $269,000 | $285,100 | +6.0% |
How New Richmond Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 37 | National average: 61
Education
Educational Attainment (Adults 25+)
New Richmond Rankings in Wisconsin
Explore Wisconsin Rankings
Other Cities in St. Croix County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| River Falls | 16,719 | $83,627 | 15.1% | $327,600 |
| Hudson | 14,959 | $93,937 | 6.2% | $392,700 |
| Baldwin | 4,342 | $77,179 | 9.7% | $273,500 |
| North Hudson | 3,819 | $122,647 | 4.2% | $385,300 |
| Somerset | 3,208 | $80,395 | 14.8% | $286,600 |
| Hammond | 1,960 | $82,721 | 17.4% | $262,200 |
| Roberts | 1,858 | $93,400 | 10.5% | $288,000 |
| Woodville | 1,424 | $80,104 | 7.4% | $220,300 |
| Spring Valley | 1,290 | $69,750 | 6.6% | $198,900 |
| Glenwood City | 1,260 | $72,917 | 12.2% | $176,700 |
Cities Similar to New Richmond
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Hartland | 9,972 | $87,754 | $393,100 | 46.7% | 5.2% |
| Burlington | 10,987 | $83,419 | $276,600 | 28.8% | 7.0% |
| Hobart | 10,610 | $103,440 | $414,000 | 50.6% | 4.2% |
| Elkhorn | 10,221 | $77,649 | $273,600 | 30.1% | 7.6% |
| Little Chute | 11,754 | $87,538 | $245,800 | 28.2% | 5.7% |
Population Overview
New Richmond is a small city located in Wisconsin, within St. Croix County. The total population is 10,539. It ranks as the 94th most populous out of 808 Census-designated places in Wisconsin.
Age Demographics
The median age in New Richmond is 38.0 years. This is 5% lower than the state median of 40.2 years.
Economy, Income & Housing
The median household income in New Richmond is $88,157. This is 14% higher than the state median of $77,485. It is also 9% higher than the national median of $80,734. The poverty rate stands at 10.5%. This is about the same as the state poverty rate of 10.5%. The unemployment rate is 2.9%. This is 11% lower than the state rate of 3.3%. The median home value is $285,100. Housing costs are 7% higher than the state median of $266,500. The home-value-to-income ratio is 3.2x. 62.1% of occupied housing units are owner-occupied. This homeownership rate is 8% lower than the state average of 67.8%.
Race & Ethnicity
New Richmond has a predominantly White (non-Hispanic) population, comprising 88.0% of all residents. Hispanic or Latino residents account for 2.5%. The Black or African American population (1.5%) is well below the state average of 5.9%. The Hispanic or Latino population (2.5%) is well below the state average of 8.0%. The Asian population (0.1%) is well below the state average of 2.9%.
Education
34.2% of residents aged 25 and older hold a bachelor's degree or higher. This is 2% higher than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 97.0%.
Data Sources & Methodology
All demographic data for New Richmond, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of New Richmond, Wisconsin?
New Richmond, Wisconsin has a population of 10,539 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in New Richmond, WI?
The median household income in New Richmond is $88,157, which is 9% higher than the national median of $80,734.
What is the poverty rate in New Richmond, WI?
The poverty rate in New Richmond is 10.5%. This means approximately 1,069 residents live below the federal poverty line.
What is the racial makeup of New Richmond, Wisconsin?
New Richmond's population is 88.0% White, 1.5% Black, 2.5% Hispanic/Latino, and 0.1% Asian.
What is the median home value in New Richmond, WI?
The median home value in New Richmond is $285,100. The home-value-to-income ratio is 3.2x.
How educated is New Richmond, Wisconsin?
34.2% of adults (25+) in New Richmond hold a bachelor's degree or higher, and 10.8% hold a graduate or professional degree.