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Salem Lakes, Wisconsin Demographics & Population 2026

During the 2020–2024 ACS period, Salem Lakes, Wisconsin had a total population of 14,366, the 65th largest village in Wisconsin, with a median household income of $94,819, which is 22% higher than the state average. The poverty rate is 6.6%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Salem Lakes Quick Facts

Population 14,366
Median Household Income $94,819
Median Home Value $316,100
Poverty Rate 6.6%
Unemployment Rate 4.2%
Median Age 43.9 years
Homeownership Rate 83.2%
Affordability Ratio 3.3x
Bachelor's Degree or Higher 27.1%
High School Graduation Rate 92.0%
Diversity Index 30/100
Population 14,366 65th of 808
Median Income $94,819 top 20%
Poverty Rate 6.6% 47% lower than national
Median Home Value $316,100 top 20%

How Salem Lakes Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population14,52114,366-1.1%
Median household income$94,554$94,819+0.3%
Median home value$281,500$316,100+12.3%

How Salem Lakes Compares

Economy & Housing

Household Income Distribution

Under $25K 9.8%
$25K-$50K 13.3%
$50K-$100K 31.0%
$100K+ 45.9%
Detailed income brackets
Under $10K
4.5%
$10K-$15K
2.2%
$15K-$20K
2.4%
$20K-$25K
0.7%
$25K-$30K
2.9%
$30K-$35K
1.8%
$35K-$40K
2.0%
$40K-$45K
3.3%
$45K-$50K
3.3%
$50K-$60K
5.2%
$60K-$75K
8.9%
$75K-$100K
16.9%
$100K-$125K
13.0%
$125K-$150K
5.1%
$150K-$200K
16.2%
$200K+
11.6%

Employment

4.2% Unemployment Rate State: 3.3%|National: 5.2%
68.8% Labor Force Participation

Housing Overview

Owner 83.2%
Renter 16.8%
Affordability Index Affordable
3.3x home value to income ratio
Median gross rent $1,184/mo 15.0% of median household income annually

People & Demographics

Diversity Index

30out of 100
Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 37 | National average: 61

Education

Salem Lakes Rankings in Wisconsin

#65 Population of 808
#123 Median Income of 788
#280 Education of 808
#121 Home Value of 799

Other Cities in Kenosha County

CityPopulationMedian IncomePovertyHome Value
Kenosha 99,372 $71,239 13.7% $225,200
Pleasant Prairie 21,669 $103,902 7.0% $360,400
Somers 8,216 $80,488 8.7% $315,300
Twin Lakes 6,309 $86,222 6.0% $270,700
Bristol 5,207 $123,648 1.9% $312,800
Paddock Lake 2,947 $87,800 2.9% $255,700
Genoa City 2,942 $81,213 5.6% $241,300
Powers Lake 1,278 $83,750 3.4% $285,100
Lily Lake 456 $77,824 6.4% $369,800
New Munster 234 $85,673 0.9% $305,800

Cities Similar to Salem Lakes

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Greendale14,594$94,769$314,20046.3%8.3%
Hudson14,959$93,937$392,70043.1%6.2%
Allouez13,975$91,250$235,00036.3%5.1%
Plover13,884$88,042$269,80042.2%9.2%
Shorewood13,627$86,726$443,70075.6%14.3%

Population Overview

Salem Lakes is a small city located in Wisconsin, within Kenosha County. The total population is 14,366. It ranks as the 65th most populous out of 808 Census-designated places in Wisconsin.

Age Demographics

The median age in Salem Lakes is 43.9 years. This is 9% higher than the state median of 40.2 years.

Economy, Income & Housing

The median household income in Salem Lakes is $94,819. This is 22% higher than the state median of $77,485. It is also 17% higher than the national median of $80,734. The poverty rate stands at 6.6%. This is 37% lower than the state poverty rate of 10.5%. The unemployment rate is 4.2%. This is 30% higher than the state rate of 3.3%. The median home value is $316,100. Housing costs are 19% higher than the state median of $266,500. The home-value-to-income ratio is 3.3x. 83.2% of occupied housing units are owner-occupied. This homeownership rate is 23% higher than the state average of 67.8%.

Race & Ethnicity

The largest racial or ethnic group in Salem Lakes is White (non-Hispanic), making up 82.9% of the population. Hispanic or Latino residents account for 9.5%. The Black or African American population (0.8%) is well below the state average of 5.9%. The Asian population (0.4%) is well below the state average of 2.9%.

Education

27.1% of residents aged 25 and older hold a bachelor's degree or higher. This is 19% lower than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 92.0%.

Data Sources & Methodology

All demographic data for Salem Lakes, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

Free data download: Get all Wisconsin city and county demographics as CSV. Download Cities CSV | Download Counties CSV

Frequently Asked Questions

What is the population of Salem Lakes, Wisconsin?

Salem Lakes, Wisconsin has a population of 14,366 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Salem Lakes, WI?

The median household income in Salem Lakes is $94,819, which is 17% higher than the national median of $80,734.

What is the poverty rate in Salem Lakes, WI?

The poverty rate in Salem Lakes is 6.6%. This means approximately 949 residents live below the federal poverty line.

What is the racial makeup of Salem Lakes, Wisconsin?

Salem Lakes's population is 82.9% White, 0.8% Black, 9.5% Hispanic/Latino, and 0.4% Asian.

What is the median home value in Salem Lakes, WI?

The median home value in Salem Lakes is $316,100. The home-value-to-income ratio is 3.3x.

How educated is Salem Lakes, Wisconsin?

27.1% of adults (25+) in Salem Lakes hold a bachelor's degree or higher, and 9.6% hold a graduate or professional degree.