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Rancho Santa Fe, California Demographics & Population 2026

Expensive MarketHome value to income ratio of 11.4x indicates a costly housing market

During the 2020–2024 ACS period, Rancho Santa Fe, California had a total population of 2,260, the 876th largest community in California, with a median household income of $175,792, which is 77% higher than the state average. The poverty rate is 4.9%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Key Takeaways

Rancho Santa Fe Quick Facts

Population 2,260
Median Household Income $175,792
Median Home Value $2,000,000+
Poverty Rate 4.9%
Unemployment Rate 9.8%
Median Age 52.6 years
Homeownership Rate 93.1%
Affordability Ratio 11.4x
Bachelor's Degree or Higher 71.8%
High School Graduation Rate 97.9%
Diversity Index 52/100
Population 2,260 876th of 1,570
Median Income $175,792 top 10%
Poverty Rate 4.9% 61% lower than national
Median Home Value $2,000,000+ top 10%

How Rancho Santa Fe Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric2019–20232020–2024Change
Population2,5742,260-12.2%
Median household income$236,429$175,792-25.6%
Median home value$2,000,000+$2,000,000++0.0%

How Rancho Santa Fe Compares

Economy & Housing

Household Income Distribution

Under $25K 12.3%
$25K-$50K 6.6%
$50K-$100K 10.4%
$100K+ 70.8%
Detailed income brackets
Under $10K
7.5%
$10K-$15K
0.0%
$15K-$20K
0.0%
$20K-$25K
4.8%
$25K-$30K
5.5%
$30K-$35K
0.0%
$35K-$40K
0.0%
$40K-$45K
1.1%
$45K-$50K
0.0%
$50K-$60K
2.2%
$60K-$75K
5.3%
$75K-$100K
2.9%
$100K-$125K
8.9%
$125K-$150K
6.7%
$150K-$200K
9.9%
$200K+
45.3%

Employment

9.8% Unemployment Rate State: 6.6%|National: 5.2%
45.4% Labor Force Participation

Housing Overview

Owner 93.1%
Renter 6.9%
Affordability Index Very Expensive
11.4x home value to income ratio
Median gross rent $3,501/mo 23.9% of median household income annually

People & Demographics

Diversity Index

52out of 100
Moderate Diversity

Moderate diversity with one or two groups making up the majority.

State average: 70 | National average: 61

Education

Rancho Santa Fe Rankings in California

#876 Population of 1,570
#123 Median Income of 1,375
#104 Education of 1,570
#1 Home Value of 1,376

Other Cities in San Diego County

CityPopulationMedian IncomePovertyHome Value
San Diego 1,389,526 $108,077 11.0% $906,700
Chula Vista 276,375 $108,032 8.8% $758,700
Oceanside 172,242 $97,737 8.3% $770,300
Escondido 149,668 $91,967 12.2% $714,500
Carlsbad 114,373 $142,748 6.9% $1,257,000
El Cajon 104,449 $67,511 20.5% $681,700
Vista 99,114 $94,975 10.5% $762,400
San Marcos 94,882 $109,377 9.2% $868,000
Encinitas 61,480 $162,229 7.4% $1,646,800
La Mesa 60,797 $95,028 11.5% $812,000

Cities Similar to Rancho Santa Fe

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Knightsen2,264$177,232$953,00022.2%3.8%
Sonoma State University2,210N/AN/A40.5%N/A
La Selva Beach2,302$160,833$1,325,70062.5%9.2%
Camanche Village2,291$156,250$452,90012.1%2.4%
Aptos Hills-Larkin Valley2,127$158,788$1,185,00043.7%7.8%

Population Overview

Rancho Santa Fe is a small community located in California, within San Diego County. The total population is 2,260. It ranks as the 876th most populous out of 1,570 Census-designated places in California.

Age Demographics

The median age in Rancho Santa Fe is 52.6 years. This is 39% higher than the state median of 37.9 years. 11.6% of residents are 75 or older, suggesting a significant retirement-age population with implications for healthcare services and senior housing.

Economy, Income & Housing

The median household income in Rancho Santa Fe is $175,792. This is 77% higher than the state median of $99,122. It is also 118% higher than the national median of $80,734. The poverty rate stands at 4.9%. This is 59% lower than the state poverty rate of 12.0%. This exceptionally low poverty rate indicates strong economic prosperity across the community. The unemployment rate is 9.8%. This is 49% higher than the state rate of 6.6%. The median home value is $2,000,000+. Housing costs are 172% higher than the state median of $734,700. The home-value-to-income ratio of 11.4x suggests that housing affordability is a significant concern for many residents. 93.1% of occupied housing units are owner-occupied. This homeownership rate is 67% higher than the state average of 55.9%.

Race & Ethnicity

The largest racial or ethnic group in Rancho Santa Fe is White (non-Hispanic), making up 66.7% of the population. Hispanic or Latino residents account for 11.1%. The White (non-Hispanic) population is significantly higher than the state average (66.7% vs 33.8%). The Hispanic or Latino population (11.1%) is well below the state average of 40.2%. The Asian population (4.0%) is well below the state average of 15.3%.

Education

71.8% of residents aged 25 and older hold a bachelor's degree or higher. This places Rancho Santa Fe in the top 10% of all cities in the state for educational attainment. This is 94% higher than the state rate of 37.1%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 97.9%. Notably, 29.3% of adults hold a graduate or professional degree, indicating a highly educated workforce.

Data Sources & Methodology

All demographic data for Rancho Santa Fe, California is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against California state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 1,570 Census-designated places in California. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

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Frequently Asked Questions

What is the population of Rancho Santa Fe, California?

Rancho Santa Fe, California has a population of 2,260 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Rancho Santa Fe, CA?

The median household income in Rancho Santa Fe is $175,792, which is 118% higher than the national median of $80,734.

What is the poverty rate in Rancho Santa Fe, CA?

The poverty rate in Rancho Santa Fe is 4.9%. This means approximately 111 residents live below the federal poverty line.

What is the racial makeup of Rancho Santa Fe, California?

Rancho Santa Fe's population is 66.7% White, 3.0% Black, 11.1% Hispanic/Latino, and 4.0% Asian.

What is the median home value in Rancho Santa Fe, CA?

The median home value in Rancho Santa Fe is $2,000,000+. The home-value-to-income ratio is 11.4x.

How educated is Rancho Santa Fe, California?

71.8% of adults (25+) in Rancho Santa Fe hold a bachelor's degree or higher, and 29.3% hold a graduate or professional degree.