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Portales city, New Mexico Demographics & Population 2026

As of 2026, Portales city, New Mexico has a total population of 12,023, the 20th largest city in New Mexico, with a median household income of $51,290, which is 17% lower than the state average. The poverty rate is 21.5%.

Portales city Quick Facts

Population 12,023
Median Household Income $51,290
Median Home Value $132,900
Poverty Rate 21.5%
Unemployment Rate 7.8%
Median Age 27.7 years
Homeownership Rate 53.0%
Affordability Ratio 2.6x
Bachelor's Degree or Higher 26.4%
High School Graduation Rate 87.9%
Diversity Index 57/100
Population 12,023 20th of 492
Median Income $51,290 average
Poverty Rate 21.5% 73% higher national
Median Home Value $132,900 below average

How Portales city Compares

Economy & Housing

Employment

7.8% Unemployment Rate State: 6.0% | National: 5.2%
64.2% Labor Force Participation

Housing Overview

Owner 53.0%
Renter 47.0%
Affordability Index Very Affordable
2.6x home value to income ratio

People & Demographics

Diversity Index

57out of 100
High Diversity

A diverse community with significant representation from multiple racial and ethnic groups.

State average: 61 | National average: 60

Education

Portales city Rankings in New Mexico

#20 Population of 492
#198 Median Income of 492
#158 Education of 492
#228 Home Value of 492

Cities Similar to Portales city

These cities in the same state have comparable population and economic profiles.

CityPopulationMedian IncomeHome ValueBachelor's+Poverty
Española city10,472$47,664$205,10018.4%18.6%
Las Vegas city13,120$42,732$143,90027.7%29.3%
North Valley CDP11,474$67,115$290,50024.3%20.1%
Lovington city11,444$67,284$162,9009.6%23.4%
Artesia city12,555$77,647$213,80020.6%14.1%

Population Overview

Portales city is a small city located in New Mexico. The total population is 12,023. It ranks as the 20th most populous out of 492 cities and towns in New Mexico.

Age Demographics

The median age in Portales city is 27.7 years. This is 29% lower than the state median of 39.2 years.

Economy, Income & Housing

The median household income in Portales city is $51,290. This is 17% lower than the state median of $62,125. Compared to the national median of $78,538, household income here is 35% lower. The poverty rate stands at 21.5%. This is 19% higher than the state poverty rate of 18.1%. With more than one in five residents living below the poverty line, economic hardship is a significant challenge for the community. The unemployment rate is 7.8%. This is 29% higher than the state rate of 6.0%. The median home value is $132,900. Housing costs are 43% lower than the state median of $232,200. With a home-value-to-income ratio of just 2.6x, Portales city is one of the most affordable housing markets in the area. 53.0% of occupied housing units are owner-occupied. This homeownership rate is 24% lower than the state average of 69.3%.

Race & Ethnicity

The largest racial or ethnic group in Portales city is Hispanic or Latino, making up 46.3% of the population. White (non-Hispanic) residents account for 45.5%. The Asian population (0.6%) is well below the state average of 1.6%.

Education

26.4% of residents aged 25 and older hold a bachelor's degree or higher. This is 12% lower than the state rate of 30.2%. Nationally, 35.0% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 87.9%.

Data Sources & Methodology

All demographic data for Portales city, New Mexico is sourced from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates (2019-2023). The ACS collects data from approximately 3.5 million households annually, providing reliable estimates for communities of all sizes. Comparisons are made against New Mexico state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 492 Census-designated places in New Mexico. For official data, visit data.census.gov.

Free data download: Get all New Mexico city and county demographics as CSV. Download Cities CSV | Download Counties CSV

Frequently Asked Questions

What is the population of Portales city, New Mexico?

Portales city, New Mexico has a population of 12,023 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Portales city, NM?

The median household income in Portales city is $51,290, which is 35% lower the national median of $78,538.

What is the poverty rate in Portales city, NM?

The poverty rate in Portales city is 21.5%. This means approximately 2,354 residents live below the federal poverty line.

What is the racial makeup of Portales city, New Mexico?

Portales city's population is 45.5% White, 1.4% Black, 46.3% Hispanic/Latino, and 0.6% Asian.

What is the median home value in Portales city, NM?

The median home value in Portales city is $132,900. The home-value-to-income ratio is 2.6x.

How educated is Portales city, New Mexico?

26.4% of adults (25+) in Portales city hold a bachelor's degree or higher, and 10.8% hold a graduate or professional degree.