Cross Plains, Wisconsin Demographics & Population 2026

Name: Cross Plains, Wisconsin Demographics
Creator: U.S. Census Bureau
License: https://www.census.gov/data/developers/about/terms-of-service.html

During the 2020–2024 ACS period, Cross Plains, Wisconsin had a total population of 4,107, the 176th largest village in Wisconsin, with a median household income of $105,145, which is 36% higher than the state average. The poverty rate is 1.3%.

Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes

Key Takeaways

Household income is 36% above the state average — one of the wealthiest communities in Wisconsin.
An exceptionally low poverty rate of 1.3% — among the lowest in Wisconsin.
44.7% of adults hold a bachelor's degree or higher — top 10% in Wisconsin.
Near full employment with an unemployment rate of just 0.9%.

Cross Plains Quick Facts

Population 4,107

Median Household Income $105,145

Median Home Value $376,500

Poverty Rate 1.3%

Unemployment Rate 0.9%

Median Age 38.9 years

Homeownership Rate 69.2%

Affordability Ratio 3.6x

Bachelor's Degree or Higher 44.7%

High School Graduation Rate 97.4%

Diversity Index 19/100

Population 4,107 176th of 808

Median Income $105,145 top 10%

Poverty Rate 1.3% 89% lower than national

Median Home Value $376,500 top 10%

How Cross Plains Changed

Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.

Metric	2019–2023	2020–2024	Change
Population	4,059	4,107	+1.2%
Median household income	$103,389	$105,145	+1.7%
Median home value	$347,400	$376,500	+8.4%

How Cross Plains Compares

Median Household Income

Cross Plains

$105,145

$77,485

National

$80,734

Median Home Value

Cross Plains

$376,500

$266,500

National

$332,700

Economy & Housing

Household Income Distribution

Under $25K 4.8%

$25K-$50K 15.8%

$50K-$100K 25.8%

$100K+ 53.5%

Detailed income brackets

Under $10K

0.0%

$10K-$15K

0.5%

$15K-$20K

2.1%

$20K-$25K

2.1%

$25K-$30K

1.4%

$30K-$35K

5.1%

$35K-$40K

1.8%

$40K-$45K

1.3%

$45K-$50K

6.3%

$50K-$60K

6.3%

$60K-$75K

10.0%

$75K-$100K

9.5%

$100K-$125K

15.4%

$125K-$150K

11.2%

$150K-$200K

15.2%

$200K+

11.8%

Employment

0.9% Unemployment Rate State: 3.3%|National: 5.2%

74.3% Labor Force Participation

Housing Overview

Owner 69.2%

Renter 30.8%

Affordability Index Affordable

3.6x home value to income ratio

Median gross rent $1,433/mo 16.4% of median household income annually

People & Demographics

Age Distribution

Under 18

27.8%

18-34

17.3%

35-54

31.7%

55-74

18.4%

75+

4.8%

Race & Ethnicity

Diversity Index

Very Low Diversity

A less diverse community where one racial or ethnic group represents a large majority.

State average: 37 | National average: 61

Education

Educational Attainment (Adults 25+)

Cross Plains Rankings in Wisconsin

#176 Population of 808

#80 Median Income of 788

#78 Education of 808

#67 Home Value of 799

Explore Wisconsin Rankings

Cities by Population All cities ranked by size Richest Cities Ranked by median income Most Educated By bachelor's degree rate Most Affordable By housing affordability

Other Cities in Dane County

City	Population	Median Income	Poverty	Home Value
Madison	278,001	$78,050	16.4%	$372,900
Sun Prairie	37,570	$90,942	6.2%	$365,700
Fitchburg	32,619	$86,516	9.3%	$417,200
Middleton	22,301	$89,524	7.6%	$484,200
Waunakee	15,687	$125,220	2.8%	$515,900
Verona	15,232	$119,606	1.4%	$420,400
Stoughton	13,033	$79,551	7.1%	$293,500
Oregon	11,547	$102,978	4.7%	$417,200
DeForest	11,501	$106,419	5.7%	$359,600
Windsor	9,452	$120,048	4.5%	$425,600

Cities Similar to Cross Plains

These cities in the same state have comparable population and economic profiles.

City	Population	Median Income	Home Value	Bachelor's+	Poverty
Raymond	3,945	$109,464	$389,700	31.6%	5.0%
Prairie du Sac	4,382	$101,049	$321,300	44.9%	7.7%
Rochester	3,764	$107,038	$375,700	32.1%	2.9%
Chilton	4,049	$82,923	$161,900	18.6%	7.8%
Kewaskum	4,461	$94,141	$288,800	20.7%	10.8%

Population Overview

Cross Plains is a small community located in Wisconsin, within Dane County. The total population is 4,107. It ranks as the 176th most populous out of 808 Census-designated places in Wisconsin.

Age Demographics

The median age in Cross Plains is 38.9 years. This is 3% lower than the state median of 40.2 years.

Economy, Income & Housing

The median household income in Cross Plains is $105,145. This is 36% higher than the state median of $77,485. It is also 30% higher than the national median of $80,734. The poverty rate stands at 1.3%. This is 87% lower than the state poverty rate of 10.5%. This exceptionally low poverty rate indicates strong economic prosperity across the community. The unemployment rate is 0.9%. This is 72% lower than the state rate of 3.3%. The median home value is $376,500. Housing costs are 41% higher than the state median of $266,500. The home-value-to-income ratio is 3.6x. 69.2% of occupied housing units are owner-occupied. This homeownership rate is 2% higher than the state average of 67.8%.

Race & Ethnicity

Cross Plains has a predominantly White (non-Hispanic) population, comprising 89.6% of all residents. Hispanic or Latino residents account for 5.1%. The Asian population (1.0%) is well below the state average of 2.9%.

Education

44.7% of residents aged 25 and older hold a bachelor's degree or higher. This places Cross Plains in the top 10% of all cities in the state for educational attainment. This is 34% higher than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 97.4%. Notably, 16.9% of adults hold a graduate or professional degree, indicating a highly educated workforce.

Data Sources & Methodology

All demographic data for Cross Plains, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.

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Frequently Asked Questions

What is the population of Cross Plains, Wisconsin?

Cross Plains, Wisconsin has a population of 4,107 according to the most recent U.S. Census ACS 5-Year Estimates.

What is the median household income in Cross Plains, WI?

The median household income in Cross Plains is $105,145, which is 30% higher than the national median of $80,734.

What is the poverty rate in Cross Plains, WI?

The poverty rate in Cross Plains is 1.3%. This means approximately 54 residents live below the federal poverty line.

What is the racial makeup of Cross Plains, Wisconsin?

Cross Plains's population is 89.6% White, 0.0% Black, 5.1% Hispanic/Latino, and 1.0% Asian.

What is the median home value in Cross Plains, WI?

The median home value in Cross Plains is $376,500. The home-value-to-income ratio is 3.6x.

How educated is Cross Plains, Wisconsin?

44.7% of adults (25+) in Cross Plains hold a bachelor's degree or higher, and 16.9% hold a graduate or professional degree.