Stratford, Wisconsin Demographics & Population 2026
During the 2020–2024 ACS period, Stratford, Wisconsin had a total population of 1,438, the 326th largest village in Wisconsin, with a median household income of $66,739, which is 14% lower than the state average. The poverty rate is 13.7%.
Data vintage: U.S. Census Bureau ACS 2020–2024 5-Year Estimates · refreshed July 2026 · Methodology & source notes
Key Takeaways
- Near full employment with an unemployment rate of just 1.3%.
Stratford Quick Facts
How Stratford Changed
Change from the 2019–2023 ACS period to 2020–2024. These are rolling five-year estimates, not year-over-year measurements.
| Metric | 2019–2023 | 2020–2024 | Change |
|---|---|---|---|
| Population | 1,439 | 1,438 | -0.1% |
| Median household income | $65,880 | $66,739 | +1.3% |
| Median home value | $189,700 | $200,700 | +5.8% |
How Stratford Compares
Median Household Income
Median Home Value
Economy & Housing
Household Income Distribution
Detailed income brackets
Employment
Housing Overview
People & Demographics
Age Distribution
Race & Ethnicity
Diversity Index
A less diverse community where one racial or ethnic group represents a large majority.
State average: 37 | National average: 61
Education
Educational Attainment (Adults 25+)
Stratford Rankings in Wisconsin
Explore Wisconsin Rankings
Other Cities in Marathon County
| City | Population | Median Income | Poverty | Home Value |
|---|---|---|---|---|
| Wausau | 39,996 | $64,389 | 14.6% | $167,900 |
| Marshfield | 18,700 | $58,407 | 11.6% | $177,800 |
| Weston | 15,749 | $78,207 | 5.5% | $229,300 |
| Kronenwetter | 8,395 | $115,044 | 6.7% | $273,300 |
| Rib Mountain | 7,289 | $94,294 | 3.6% | $255,900 |
| Rothschild | 5,600 | $88,261 | 8.5% | $203,600 |
| Mosinee | 4,498 | $73,479 | 9.3% | $156,100 |
| Maine | 2,602 | $110,721 | 2.8% | $277,500 |
| Schofield | 2,120 | $65,583 | 8.0% | $154,000 |
| Abbotsford | 2,024 | $68,580 | 9.5% | $151,500 |
Cities Similar to Stratford
These cities in the same state have comparable population and economic profiles.
| City | Population | Median Income | Home Value | Bachelor's+ | Poverty |
|---|---|---|---|---|---|
| Mishicot | 1,450 | $64,554 | $143,800 | 21.8% | 7.2% |
| Orfordville | 1,473 | $65,417 | $194,900 | 28.7% | 8.8% |
| Cadott | 1,449 | $71,111 | $172,900 | 14.0% | 15.8% |
| Edgar | 1,409 | $63,482 | $180,200 | 16.8% | 9.7% |
| Niagara | 1,464 | $60,994 | $103,800 | 17.3% | 14.6% |
Population Overview
Stratford is a small community located in Wisconsin, within Marathon County. The total population is 1,438. It ranks as the 326th most populous out of 808 Census-designated places in Wisconsin.
Age Demographics
The median age in Stratford is 47.5 years. This is 18% higher than the state median of 40.2 years.
Economy, Income & Housing
The median household income in Stratford is $66,739. This is 14% lower than the state median of $77,485. It is also 17% lower than the national median of $80,734. The poverty rate stands at 13.7%. This is 30% higher than the state poverty rate of 10.5%. The unemployment rate is 1.3%. This is 59% lower than the state rate of 3.3%. The median home value is $200,700. Housing costs are 25% lower than the state median of $266,500. The home-value-to-income ratio is 3.0x. 74.9% of occupied housing units are owner-occupied. This homeownership rate is 10% higher than the state average of 67.8%.
Race & Ethnicity
Stratford has a predominantly White (non-Hispanic) population, comprising 93.3% of all residents. Hispanic or Latino residents account for 5.4%. The Black or African American population (0.2%) is well below the state average of 5.9%. The Asian population (0.3%) is well below the state average of 2.9%.
Education
21.6% of residents aged 25 and older hold a bachelor's degree or higher. This is 35% lower than the state rate of 33.4%. Nationally, 35.7% of adults hold at least a bachelor's degree. The high school graduation rate (or equivalent) is 94.8%.
Data Sources & Methodology
All demographic data for Stratford, Wisconsin is sourced from the U.S. Census Bureau's American Community Survey (ACS) 2020–2024 5-Year Estimates. The ACS collects data from approximately 3.5 million households annually and pools five years of responses so that even small communities can be measured, though the margin of error widens as the population falls. Comparisons are made against Wisconsin state averages and national averages calculated from the same dataset. Rankings reflect the city's position among all 808 Census-designated places in Wisconsin. Read more about how these figures are produced on our methodology page, or visit data.census.gov for official data.
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Frequently Asked Questions
What is the population of Stratford, Wisconsin?
Stratford, Wisconsin has a population of 1,438 according to the most recent U.S. Census ACS 5-Year Estimates.
What is the median household income in Stratford, WI?
The median household income in Stratford is $66,739, which is 17% lower than the national median of $80,734.
What is the poverty rate in Stratford, WI?
The poverty rate in Stratford is 13.7%. This means approximately 197 residents live below the federal poverty line.
What is the racial makeup of Stratford, Wisconsin?
Stratford's population is 93.3% White, 0.2% Black, 5.4% Hispanic/Latino, and 0.3% Asian.
What is the median home value in Stratford, WI?
The median home value in Stratford is $200,700. The home-value-to-income ratio is 3.0x.
How educated is Stratford, Wisconsin?
21.6% of adults (25+) in Stratford hold a bachelor's degree or higher, and 7.8% hold a graduate or professional degree.